Technology

Learn more about our core technologies

Our core product called Mobile Intelligence System (MoIS) uses 6 technologies:

Bluetooth

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Bluetooth wireless technology is the worldwide standard for short-range wireless connectivity of a broad range of electronic devices. At Molarity we saw the adoption of Bluetooth on mobile phone devices as a brilliant way of using this technology to turn a mobile into a 'wireless loyalty card' as each Bluetooth device has a unique ID.

We have a Bluetooth wireless section located here in the FAQ page of the website. Molarity are a Adopter member of the Bluetooth Special Interest Group (SIG).

Encryption

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Encryption - Molarity's technology has security and privacy at its core. We ensure that no personal identifiable information is collected.

This has been verified by a number of European authorities (ICO, CNiL & BAKOM) whose reponsibilities are to ensure the upholding of data privacy law in their respective countries.

Behavioural Algorithms

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Behavioural Algorithms - we aggregate the data we collect into Key Performance Indicators (KPIs) using our unique behavioural algorithms. Behaviour changes depending on the organisation, so our technology analyses the collected data and uses algorithms to cater for these patterns.

Plug PC

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Plug PC - there have been rapid improvements in PC hardware over the last few years. With the convergence of environmental demands and miniaturisation the plug pc was created. It is a secure robust hardware solution which can be rapidly deployed to our clients' premises.

Internet

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Internet - The KPIs are viewed using our dash boarding technology. As the dash board is hosted using the internet no software needs to be installed on Clients' PCs allowing access to the information from any of your offices or stores in the world. We don't want to put strain on your internal IT department so we do all the maintenance and support. We do the hard work and produce clear data visualisation. Limited or no training is required for your staff.

Windows Azure

Windows Azure



Cloud hosting - Molarity's technology is hosted & powered by Windows Azure.